AI-driven Chatbot Empowering Epic Family Travel Experiences

The Challenge

Designing a centralized data analytics platform for various business units, thereby enabling efficient decision making for business users

The Solution

An AI-powered omnichannel travel chatbot was developed to provide personalized, efficient, and seamless experiences for both travelers and travel businesses.

Key features include:

• A Conversational AI engine to understand user’s behavior for providing better services through personalization and smart replies.
• A recommendation engine, using data like travel preferences and visitor interactions, to generate discounts and offers for previous and existing customers to upsell and cross-sell products. These discounts could be sent over chatbot or email.
• An intelligent insights dashboard for management to understand user preferences and bookings, enabling informed decision-making.
• A content management system where content and marketing teams could easily add new activities, features and discounts.
• A user-friendly software development kit (SDK) allowing seamless integration into travel platforms and booking sites.
• Deployment on AWS cloud, ensuring reliability and scalability.

The Results

• Connected children and their parents with fun activities in 200 cities.
• Personalized travel experiences and efficient trip planning.
• Provided upselling and cross-selling opportunities for travel partners.